Clients seek facilitators who bring innovative problem-solving methods and collaborative techniques to the table. One of the most effective ways to differentiate yourself is by getting LEGO® Serious Play® Method certification. This powerful facilitation method helps teams unlock creativity, improve strategic thinking, and enhance collaboration.
If you’re a business consultant, executive coach, or facilitator, LEGO® Serious Play® Method certification can be a game-changer for your career. The method aligns with alternative methods of learning and facilitation that are increasingly recognized in business schools and education institutions worldwide. Let’s dive into why this certification is a must-have and how it can significantly impact your consulting business.
See our LEGO® Serious Play® Method workshops and start your journey today: Serious Play Business
What Is LEGO® Serious Play® Method?
LEGO® Serious Play® Method is a hands-on, experiential learning process designed to foster innovation, problem-solving, and deep engagement in professional settings. Unlike traditional brainstorming or consulting frameworks, this method uses LEGO bricks as a thinking and storytelling tool, helping participants communicate their ideas in a structured yet playful way.
This method is increasingly cited in qualitative research methods and is recognized in journals such as the International Journal of Management and the Journal of Management Education27(6 as an effective approach for fostering deep insights and authentic voices in discussions.
Core Benefits of LEGO® Serious Play® Method:
- Encourages creative thinking and critical thinking
- Enhances team collaboration
- Helps participants visualize abstract concepts
- Provides structured yet flexible facilitation
- Improves decision-making processes
Learn more about our LEGO® Serious Play® Method workshops here: Serious Play Business
Why Consultants Should Get a LEGO® Serious Play® Method certification?
1. Gain a Competitive Edge in the Consulting Market
The consulting world is crowded, and differentiation is key. A LEGO® Serious Play® Method certification sets you apart by equipping you with a unique, highly engaging facilitation tool that few consultants have mastered. Clients will be drawn to your ability to deliver immersive, results-driven workshops that go beyond conventional methods.
LEGO® Serious Play® Method aligns with inclusive leadership principles by fostering an equality of voice in discussions, a concept supported in the British Journal of Management25(1.
2. Expand Your Service Offerings
Certification in LEGO® Serious Play® Method enables you to offer new types of consulting engagements, such as:
- Strategy workshops for business leaders
- Innovation sessions for product development teams
- Team-building activities for corporate clients
- Conflict resolution sessions for organizations
- Executive coaching using visual storytelling
These workshops help address key themes in corporate sustainability, business school transformation knowledge, and mental health issues within organizations.
3. Improve Facilitation and Client Engagement
One of the biggest challenges consultants face is keeping clients engaged. LEGO Serious Play fosters deep participation by making workshops interactive, engaging, and highly memorable. Instead of passive listening, participants actively construct and share ideas, ensuring greater buy-in and better results.
This facilitation method also supports safe spaces and brave spaces in discussions, helping individuals feel comfortable sharing their ideas openly, a concept emphasized in educational systems and business schools alike.
4. Drive Tangible Business Outcomes for Clients
Traditional consulting often relies on reports, slides, and discussions. However, with LEGO® Serious Play® Method, clients build models that represent real-world challenges and solutions. These tangible outcomes help:
- Clarify complex ideas
- Align teams on strategic goals
- Enhance decision-making processes
- Encourage meaningful collaboration
This method also supports concepts found in curriculum review, hidden curriculum, and construction of knowledge—all critical in business education institutions.
5. Higher Earning Potential
With LEGO® Serious Play® Method certification, you can charge premium rates for facilitation. Many organizations are willing to invest in interactive and results-driven methodologies. Offering LEGO® Serious Play® Method workshops can increase your revenue and position you as a premium consultant.
Additionally, businesses are increasingly investing in non-visible disabilities and hidden disabilities awareness, which LEGO Serious Play can help address in corporate training.
6. Join a Global Network of Certified Facilitators
Once certified, you gain access to a growing international community of facilitators. This network provides:
- Collaboration opportunities with fellow professionals
- Continuous learning and advanced facilitation techniques
- A trusted certification that enhances your professional credibility
You also gain access to journal content, article citations, and references in Cite article platforms, making it easier to integrate academic knowledge into facilitation strategies.
Final Thoughts
Getting certified in LEGO® Serious Play® Method is more than just an investment in your professional development—it’s a game-changing move that can elevate your consulting business. With LEGO® Serious Play® Method, you engage clients on a deeper level, drive innovation, and deliver measurable outcomes in an interactive and impactful way.
The method’s relevance in health systems, wellbeing of children, and educational institutions continues to grow. By leveraging LEGO® Serious Play® Method, you contribute to holistic education, deep learning, and the wellbeing outcomes of individuals and teams.
Take the next step in your consulting career with LEGO® Serious Play® Method certification
